What is Digital Marketing? - Nik one media

             Digital marketing is the response to marketing your goods and services through the digital channel. Digital marketing is done through the Internet. We can connect to it through the internet, computer, mobile phone, laptop, website advertisements, or any other applications.

• Types of Digital Marketing.

1 SEO

2 SMM

3 PPC Ads

4 Email marketing

5 Mobile marketing

6 Content marketing & blogging

7 Affiliate marketing

1 What is SEO?

     - Search engine optimization is a process of improving the website's organic ranks by providing unique content and implementing techniques as per the guidelines of the search engine. getting your website on the 1st page of Google for relevant keywords without paying money.

2 What is SMM?

     - Social media is made up of many websites - such as Facebook, Twitter, Instagram, Linked In, etc. Through social media, a person can express his views in front of thousands of people. You are well aware of social media. When we see this site, we see advertisements on it at certain intervals, it is an effective means for advertising.

3 What is PPC Ads?

      -PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

4 What is Email marketing?

     - Email marketing can be understood as the use of emails to develop relationships with potential customers or clients.

5 What is Mobile Marketing?

     - Mobile marketing is a new channel of marketing that uses smartphones, tablets, or other mobile devices to reach customers. the medium could be SMS, MMS, videos, email, social media, or mobile applications.

6 What is Content marketing & blogging?

     - Content marketing turns traditional marketing on its head. instead of focusing on a company and its products or services. it focuses on the consumer's needs first. the goal of content marketing is to provide valuable, genuinely helpful information to consumers for free, in order to create a relationship with them based on trust which eventually leads them to make a purchase.

7 What is Affiliate marketing?

     - Affiliate marketing is the type of performance-based marketing program in which you refer someone to any online product or service and when that person buys the product or service in return, you receive a commission.   

Digital marketing has become a medium for enhancing marketing (business). All are benefited by its use. Digital communication between the consumer and the merchant is being created, which can be accomplished through digital marketing. Digital marketing is a unique quote of modernity.

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